Email Developer

Merkle Inc. (June 2010-November 2011)

Member of the team responsible for taking HTML/sliced images and importing it into our custom tool for deploying email messages, then ensuring that all variables have been properly setup and any dynamic content is being pulled through.

After that, proofs are sent and rounds of changes ensue until the email is approved internally and externally. A final QA is done before the email is deployed to customers.

Recently, I’ve been pulled onto a new client that uses ExactTarget as their platform for sending and have been focused 100% on learning/mastering that platform.

Tasks and accomplishments

  • Create, QA and deploy email marketing messages that reach anywhere from a few hundred to many millions of customers for numerous high-profile clients

  • Learned and mastered ExactTarget’s process and custom scripting language AMPScript to send high quality, highly-dynamic messaging for a very large client.